Pricing guide for small businesses

What does a business website price include?

Two services with the same name can include very different amounts of planning, content work, testing and support. Compare the boundaries, not only the final number.

Short answer

Price comes from scope, content, technology and responsibility.

A proposal should state the number of pages and languages, design scope, responsibility for text and images, forms and integrations, essential search settings, launch, revision rounds and post-launch support.

Written by AI net. Updated 28 September 2026.

The core of the proposal

Four areas must be visible

When one is missing, a cheap proposal may become extra invoices or extra work for the customer.

01

Planning and structure

The sitemap, service order, customer journey and calls to action determine whether visitors can find the next step.

02

Design and responsive layout

Clarify whether the provider uses a ready-made theme or creates a tailored visual system. Mobile behaviour is part of a functional build.

03

Content and search foundations

Agree who writes and approves the text, selects images and prepares page titles, descriptions and heading structure.

04

Technology and launch

Forms, languages, integrations, cookie choices, testing, backups and the launch process should be defined in writing.

Price drivers

What changes the amount of work?

The cost usually grows when the project contains more content, decisions or system connections.

Pages and languages

Every page needs content, structure, responsive checks and metadata. A language version is more than a translation switch.

Text and images

Placing publication-ready material is different from interview-based copywriting, image sourcing and editing.

Functions and integrations

Booking, calculators, ecommerce, CRM connections and custom APIs also need testing in failure scenarios.

Migration from an old site

A redesign requires a content inventory, preservation or redirection of valuable URLs and a review of internal links.

AI net base package

What does €990 + VAT cover?

The starting price applies to a defined business website. Additional work is listed in the proposal before approval.

01

Up to 5 pages

One language and publication-ready core material supplied by the customer.

02

Tailored look and mobile

A structure, colour system and typography designed for the business across screen sizes.

03

Search foundations and form

Page titles and descriptions, sitemap and an enquiry form with confirmation.

04

Launch and support

Publication on one domain, two reasonable revision rounds and 30 days of support for technical faults.

Not automatically included

Domain and hosting fees, logo or extensive brand work, photography, legal copy, paid licences and specialist integrations are priced separately.

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Frequently asked

Three pricing questions

What is included in AI net's €990 starting price?

Up to five pages in one language, a tailored visual system, responsive implementation, essential search settings, an enquiry form with confirmation, publication on one domain, two reasonable revision rounds and 30 days of support for technical faults.

What increases the price of a website?

The main factors are page count, language versions, copywriting, specialist functions, integrations and content migration.

Are domain and hosting included?

They are not automatically included in AI net's base package. Provider fees and any paid licences are itemised separately.